Build hands-on capability in Business Development with real-world application and expert facilitation. A 5-day course designed for marketing, sales, and customer service leaders seeking to strengthen competency and drive measurable results.
Organizations that excel in business development create customer loyalty, drive revenue growth, and build strong market position. This course gives sales, marketing, and customer service professionals a comprehensive toolkit — from strategy and analytics through execution, measurement, and continuous improvement.
Built on proven methodologies and real-world scenarios, participants develop actionable strategies they can implement on day one of return to their roles.
By the end of this course, participants will be able to:
Day 1
Day 2
Day 3
Day 4
Day 5
Perfect for sales, marketing, customer service, and business development professionals at all levels.
Participants receive a Certificate of Completion from Vision Reach Global Consultancy. The course fee includes comprehensive training materials, toolkits and templates for business development, facilitation by an experienced practitioner, and the certificate awarded at course completion.
Upcoming cohorts
CPD accredited certificate
Official invoice & confirmation letter provided
Team discount for 3+ seats
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Everything you need to know about this course before you register.
By the end of the Business Development programme, you'll be able to apply core principles of business development to achieve organizational objectives, design and implement business development strategies tailored to your sector, analyze performance metrics and optimize business development outcomes, and lead cross-functional teams in executing business development initiatives. The full breakdown of topics is covered session by session in the Course Outline tab above.
Perfect for sales, marketing, customer service, and business development professionals at all levels. Typical delegates include Sales and Account Managers, Marketing Managers and Strategists, Customer Service Leaders and Supervisors, Business Development Executives, Regional and Area Managers, and Entrepreneurs and Business Owners.
Business Development typically runs as 5 Days. It's available as in-person classroom training — every course can also be delivered on-site for your team on dates that suit you.
Business Development is scheduled in-classroom in Mombasa, Kenya, Naivasha, Kenya, Nairobi, Kenya, and Kisumu, Kenya, and 14 other locations, plus a live interactive virtual classroom you can join from anywhere. Check the schedule panel above for exact upcoming dates and fees in each location.
Business Development runs on a rolling cohort basis, so a new intake is always coming up. Pick your preferred format and location in the schedule panel above, then click "Register for the Course" to reserve your seat — confirmation follows once payment or a signed purchase order is received.
Yes — delegates who meet the attendance requirement receive a CPD-accredited Certificate of Completion for Business Development from Vision Reach Global Consultancy, issued in the name you register with, so double-check the spelling at checkout.
Business Development is pitched at intermediate professionals. If you're unsure whether it's the right fit for your current role or background, message our training advisors before you register and they'll help you confirm.
Fees for Business Development vary by delivery location and format and are shown in real time in the schedule panel above once you pick a date. Register 3 or more delegates on the same course together and a 5% team discount is applied automatically — larger cohorts can request a custom corporate quote.
Yes — Business Development can be delivered on-site at your offices (or virtually for distributed teams), with case studies and examples tailored to your industry and the specific challenges your team is working through. Switch to the "In-House" tab in the schedule panel above to request a proposal.
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