Buyers who do not understand how a supply market works negotiate blind. They accept price increases they could have challenged, miss new suppliers entering the market and discover too late that a key vendor is in financial trouble. Across five days you build the analytical habits that category managers use to see a market clearly before going to tender. Topics include supply market structure and Porter's Five Forces, PESTLE scanning, the Kraljic portfolio matrix and supplier preferencing, spend analysis, cost breakdowns and should-cost modelling, and the use of commodity price indices and trade data.
Supplier analysis sessions cover financial ratio analysis, credit and ownership checks, capacity and capability assessment, and the risk signals that point to dependency or failure. You also practise market sounding, requests for information and supplier interviews, then turn the findings into a category strategy and negotiation brief. It is intended for procurement officers, category and sourcing managers, supply chain analysts, contract managers and buyers in government, NGOs, manufacturing, mining, telecoms and banking. Afterwards you can produce a supply market report, challenge a supplier quotation line by line and recommend a sourcing approach. Delivery is classroom, online or in-house, with a CPD-accredited certificate.
Procurement teams are under pressure to deliver savings, secure supply and manage supplier risk at the same time, often in markets disrupted by currency movements, freight costs and shortages of critical inputs. Decisions made without solid market intelligence tend to repeat last year's suppliers and last year's prices, and leave the organisation exposed when a single source fails.
The Procurement Market Intelligence and Supplier Analysis Training Course shows participants how to gather, test and use information about supply markets and individual suppliers. It starts with spend analysis and category segmentation, moves into market structure, competitive forces and external drivers, and then examines how prices are built up from materials, labour, energy, logistics and margin. Participants learn to assess suppliers' financial stability, capacity, ownership and performance history, to engage the market through structured requests for information, and to translate their findings into sourcing strategies and negotiation positions that stand up to scrutiny from management and auditors.
Each day mixes concise input with spreadsheet-based exercises on realistic categories such as fuel, ICT equipment, construction materials and professional services. Participants bring their own categories where possible and finish the week with a market intelligence report and supplier risk assessment they can use in their next sourcing exercise.
Participants who complete the five days will be able to:
Participants go back to work with:
Learning is analytical and hands-on. Participants work through:
Day 1: Spend Analysis and Category Prioritisation
Day 2: Understanding Supply Markets
Day 3: Cost and Price Analysis
Day 4: Supplier Analysis and Risk Assessment
Day 5: Market Engagement and Category Strategy
It is aimed at professionals who plan sourcing, select suppliers or manage supply risk, including:
On successful completion, participants receive a CPD-accredited Certificate of Completion issued by Vision Reach Global Consultancy.
It is awarded for full attendance and completion of the daily exercises and the final market intelligence report.
Upcoming cohorts
CPD-Accredited
Official invoice & confirmation letter provided
Team discount for 3+ seats
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Everything you need to know about this course before you register.
By the end of the Procurement Market Intelligence and Supplier Analysis programme, you'll be able to analyse organisational spend to identify priority categories and sourcing opportunities, assess supply market structure, competition and power using recognised analytical models, evaluate external drivers such as exchange rates, commodity prices and regulation that affect supply, and build cost breakdowns and should-cost estimates to test supplier pricing. The full breakdown of topics is covered session by session in the Course Outline tab above.
It is aimed at professionals who plan sourcing, select suppliers or manage supply risk, including: Procurement and supply chain officers, Category managers and strategic sourcing specialists, Buyers in manufacturing, mining, energy and telecoms companies, Public procurement officers in ministries, agencies and state corporations, Procurement staff in NGOs and development programmes, Supplier relationship and contract managers, Supply chain and commercial analysts, and Finance and audit staff who review procurement decisions.
Procurement Market Intelligence and Supplier Analysis Training Course typically runs as 5 Days. It's available as in-person classroom, live virtual, and in-house corporate training — every course can also be delivered on-site for your team on dates that suit you.
Procurement Market Intelligence and Supplier Analysis Training Course is scheduled in-classroom in Nairobi, Kenya, Mombasa, Kenya, Naivasha, Kenya, and Kisumu, Kenya, and 14 other locations, plus a live interactive virtual classroom you can join from anywhere. Check the schedule panel above for exact upcoming dates and fees in each location.
The next live virtual cohort of Procurement Market Intelligence and Supplier Analysis starts October 26, 2026, with new classroom cohorts also running on a rolling basis. Pick a date and location in the schedule panel above, then click "Register for the Course" — it takes a few minutes and your seat is confirmed once payment or a signed purchase order is received.
Yes — delegates who meet the attendance requirement receive a Certificate of Completion for Procurement Market Intelligence and Supplier Analysis Training Course from Vision Reach Global Consultancy, issued in the name you register with, so double-check the spelling at checkout.
Procurement Market Intelligence and Supplier Analysis Training Course is pitched at intermediate professionals. If you're unsure whether it's the right fit for your current role or background, message our training advisors before you register and they'll help you confirm.
Fees for Procurement Market Intelligence and Supplier Analysis Training Course vary by delivery location and format and are shown in real time in the schedule panel above once you pick a date. Register 3 or more delegates on the same course together and a 5% team discount is applied automatically — larger cohorts can request a custom corporate quote.
Yes — Procurement Market Intelligence and Supplier Analysis Training Course can be delivered on-site at your offices (or virtually for distributed teams), with case studies and examples tailored to your industry and the specific challenges your team is working through. Switch to the "In-House" tab in the schedule panel above to request a proposal.
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