A survey is only as good as its sample, its questions and the discipline of the people collecting the answers. Paper forms, late entry and untracked enumerators still cause costly errors in evaluations, baselines and market studies. This five-day programme helps teams choose smarter approaches and use mobile technology to collect data that decision-makers can trust.
You begin with research questions and survey strategy, then cover sampling frames, sample size, stratification and cluster designs. Questionnaire sessions address wording, skip logic, translation, consent and ethics. In hands-on labs you build forms in KoboToolbox and ODK, add constraints and calculations, deploy them to tablets and phones, test offline sync and monitor submissions on a live dashboard. Field management topics include enumerator training, pilots, supervision, GPS and audio audits, and data protection. Innovation sessions compare computer-assisted telephone interviews, remote surveys and sensors. M&E officers, researchers, statisticians, programme managers and field coordinators in NGOs, government agencies, universities and market research firms leave with a tested digital survey ready to run. Classroom, online and in-house delivery lead to a CPD-accredited certificate.
Evidence-based programming depends on good field data, yet many organisations still struggle with unrepresentative samples, ambiguous questions and delays between collection and analysis. Mobile devices have removed many of these obstacles, but they introduce new choices about tools, data security and quality control. Teams need a coherent strategy rather than a collection of isolated skills.
The Strategy and Innovation in Data Collection, Survey Design & Mobile Tools Training Course follows the survey process from planning to a clean dataset. Participants first define information needs and choose between methods. They then learn sampling approaches and sample size calculation, design questionnaires with careful wording and logic, and address ethics, consent and protection of respondents. A large share of the programme is devoted to digital tools: building, testing and deploying forms on KoboToolbox and ODK, managing users and servers, and monitoring incoming data.
Later sessions cover field operations, including recruiting and training enumerators, piloting, supervision and quality assurance techniques such as back-checks and speed analysis. Participants also explore emerging approaches, including phone and remote surveys. The course ends with a complete survey plan that participants can adapt to a real study in their organisation.
By the end of the course, participants will be able to:
Participants leave with:
The course is workshop-based, with every concept tested in a live setting through:
Day 1: Survey Strategy and Planning
Day 2: Sampling and Sample Size
Day 3: Questionnaire Design
Day 4: Mobile Data Collection Tools
Day 5: Fieldwork, Quality Control and Innovation
The course will benefit professionals who plan, run or use survey data, including:
Participants who attend all sessions and complete their digital survey receive a CPD-accredited Certificate of Completion from Vision Reach Global Consultancy.
Upcoming cohorts
CPD-Accredited
Official invoice & confirmation letter provided
Team discount for 3+ seats
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Everything you need to know about this course before you register.
By the end of the Strategy and Innovation in Data Collection, Survey Design & Mobile Tools programme, you'll be able to translate programme information needs into a survey strategy and method choice, select an appropriate sampling design and calculate sample size, write clear, unbiased questions and structure questionnaires with correct logic, and build, test and deploy mobile forms in kobotoolbox or odk. The full breakdown of topics is covered session by session in the Course Outline tab above.
The course will benefit professionals who plan, run or use survey data, including: Monitoring and evaluation officers and managers, Researchers and research assistants, Survey statisticians and data analysts, Programme managers commissioning baselines and evaluations, Field coordinators and survey supervisors, Market research and social research practitioners, Government statistics and planning staff, and University lecturers and graduate students in applied research.
Strategy and Innovation in Data Collection, Survey Design & Mobile Tools Training Course typically runs as 5 Days. It's available as in-person classroom, live virtual, and in-house corporate training — every course can also be delivered on-site for your team on dates that suit you.
Strategy and Innovation in Data Collection, Survey Design & Mobile Tools Training Course is scheduled in-classroom in Nairobi, Kenya, Mombasa, Kenya, Naivasha, Kenya, and Kisumu, Kenya, and 14 other locations, plus a live interactive virtual classroom you can join from anywhere. Check the schedule panel above for exact upcoming dates and fees in each location.
The next live virtual cohort of Strategy and Innovation in Data Collection, Survey Design & Mobile Tools starts October 19, 2026, with new classroom cohorts also running on a rolling basis. Pick a date and location in the schedule panel above, then click "Register for the Course" — it takes a few minutes and your seat is confirmed once payment or a signed purchase order is received.
Yes — delegates who meet the attendance requirement receive a Certificate of Completion for Strategy and Innovation in Data Collection, Survey Design & Mobile Tools Training Course from Vision Reach Global Consultancy, issued in the name you register with, so double-check the spelling at checkout.
Strategy and Innovation in Data Collection, Survey Design & Mobile Tools Training Course is pitched at intermediate professionals. If you're unsure whether it's the right fit for your current role or background, message our training advisors before you register and they'll help you confirm.
Fees for Strategy and Innovation in Data Collection, Survey Design & Mobile Tools Training Course vary by delivery location and format and are shown in real time in the schedule panel above once you pick a date. Register 3 or more delegates on the same course together and a 5% team discount is applied automatically — larger cohorts can request a custom corporate quote.
Yes — Strategy and Innovation in Data Collection, Survey Design & Mobile Tools Training Course can be delivered on-site at your offices (or virtually for distributed teams), with case studies and examples tailored to your industry and the specific challenges your team is working through. Switch to the "In-House" tab in the schedule panel above to request a proposal.
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